This briefing analyzes high-level investment trends in content infrastructure and storage. The acceleration in media technology transitions such as the move to remote production models and the migration to cloud operating platforms is putting functions such as infrastructure and storage in the spotlight.
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In this week's episode, Neil speaks to Chris Lavin - CTO at ONE CONNXT. Chris's decades of systems integration expertise has seen him implement playout and video delivery systems for well over 300 broadcasters throughout his career. Chris discusses how he got started in broadcasting, how he manages technological change and what he envisions for the future of our industry.
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Streaming high-resolution video typically comes with an inevitable trade-off between available bandwidth and quality of experience for the end user. Delivering uncompromising video quality typically requires excessively high bitrates, which can result in slow starts, video buffering and high content delivery network (CDN) and storage costs. As the percentage of IP traffic attributed to video increases (estimated to already surpass 82%), these problems are only exacerbated, driving greater urgency for new innovations to address these challenges.
Traditional solutions that attempt to minimize bandwidth without compromising quality are centered around the development of more intelligent video encoders; either by replacing rate control, quantization and prediction strategies within them, or the entirety of a standard video coding pipeline. The latter, however, is a particularly risky proposition for video encoding services, since it requires the creation of bespoke transport mechanisms and decoders across multiple client device types. Likewise, improvements generated by a standards-based codec remain severely constrained by its inherent compliance needs.
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We are joined by Richard Rees, CEO of QuickLink to find out more about the company and the advantages that their solutions have over traditional consumer video conferencing platforms. Richard also talks us through the types of customers that use the QuickLink solutions.
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A new way of thinking and working is required across all aspects of the value chain — from media production to transportation. Together with industry experts we explore the evolution of remote production and switch across to cloud and IP-led media channels and business models.
We throw light on the transformation taking place pre-covid and share an number of real world case studies including the Alpine Ski event with SVT and key points of a IP Remote production study.
Our panelists reveal their future vision of cloud and IP led media channels for broadcasters, corporate and social media - along with how to accommodate changing viewer behaviours.
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As the AoIP debate continues to confuse and delight in equal measure, what is clear is different scenarios require specific solutions. So is there a solution that encompasses open standards and existing proven AoIP technologies to the benefit of all?
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With the unprecedented changes occurring in the industry right now, there is a responsibility on technology providers to ensure that broadcasters and media owners are armed with the latest knowledge and tools that will make their lives easier. By keeping our ear to the ground and working alongside our customers, TSL continues to design products and solutions that empower our customers, allowing them to take ownership of their systems and benefit from extended life-time value. With a development roadmap steeped in engineering and R&D excellence, TSL continues to work alongside technical leaders and initiatives such as SMPTE and AMWA to supply eco-systems that are intuitive and powerful across SDI, hybrid and fully IP infrastructures.
